Human Product Placement

Last night's CSI:New York episode featured an interesting use of product placement: Kid Rock was featured as himself. He was accused of murder because a limo driver had leaked the compact disk he is working on to the Internet because he somehow stole a master copy of the disk.

Interestingly, Kid Rock & the Twisted Brown Trucker Band are indeed working on a new double album for release later in the year (I'm thinking November release) called Kid Rock. The band is also currently finishing up a tour that started in January.

On another note, human product placement also occurred at the Joe Louis Arena shows in February: Bob Seger appeared on stage and helped to sing his classic song "Rock and Roll Never Forgets." Then, after the show, some people were handing out cards that proclaimed Seger's new album would be out this summer. And Rock is also appearing on a track.

Human product placement ... a new form of advertising?

Rock 'n' Roll!